Virtual Sessions each day – September 25, 26 and 27
Are you ready to take print marketing, print sales, print applications and the print industry to the next level?
Join us for three days of FREE sessions and special events designed to help you elevate your business and customer relationships.
Please register for each day, and don’t worry if life takes over… We will send replay links to everyone who registers! Watch these amazing sessions on your own time.
TUESDAY SESSIONS – August 25
10:00 AM ET – What’s Next
Ideas and intel for planning your pandemic print prospecting and new business development presented by Deborah Corn, Intergalactic Ambassador to The Printerverse, Founder of Project Peacock.
11:00 AM ET – Woulda, Coulda, Shoulda been at drupa 2020…
A comprehensive technology overview of new industry offerings and how they can enhance, transform and help your print business with industry analyst David Zwang, Principal Zwang & Co.
12:00 PM ET – Restarting Your Print Business
A conversation about innovation and thinking like a start-up to revitalize your business, and expand your opportunities.
Panelists: Helene Blanchette, President, MyJane and Shuchi Sarkar, CMO, Pure Isolates
Moderator: Deborah Corn, Print Media Centr
1:00 PM ET – Direct Mail Programs and Postal Promo’s
The mail box has become the epicenter for education, customer retention and customer loyalty. Broader advertising will return and print customers will rely on their print partners to deliver opportunities and cost savings. Learn how to prepare and take advantage of the ‘mail marketing moment’ with Christine Erna, Strategic Postal Advisors and Erica Switzer, DirectMail2.0.
2:00 PM ET – Print Samples That Sell
Creating a business result from self-promotion shouldn’t be left to chance. Learn how to generate ROI through new customers with Pat McGrew, Principal at McGrew Group, host of Print Sample TV.
WEDNESDAY SESSIONS – August 26
10:00 AM ET – Missing Link
Whether you decide to work with partners, join an established network or create an in-house service, bridging the gap between print media and digital media is a growth opportunity for printers that can no longer be disregarded as something someone else does. Learn how to start generating new business for yourself and your customers with Kelly Mandarano, Sprout Growth Services, Rob Finnie, Nettl and Siobhan Daukes, Sales Impact Academy.
11:00 AM ET – Marketing in the “Next Normal”
Consumer behaviors and preferences have taken some wild twists and turns this year, but 2020 isn’t over yet. In this session, Lily Harder, Sr. Director of Marketing Strategy at Comperemedia, will explore the latest research into what consumers want and why, and how you can utilize this data to increase loyalty and improve your own marketing efforts.
12:00 PM ET – Cultivating Collaboration and Trust
The future is not a noun, it’s a verb… something we actively create.
This presentation will focus on human potential and achievement… because technology is not the answer to everything. Technology is just one side of the coin. On the other side of the coin we find Creativity, a human quality that exists in every single one of us. If you want to increase your chances of success, collaboration is the key. And while this might sound easy, it’s not. Most collaborations fail. The problem can be boiled down to a couple of critical points. One of them is about diversity. Another is about trust.
Don’t miss this unique opportunity to hear from the brilliant and transformative Tobias Degsell, Founder of Combiner, former Curator of the Nobel Prize Museum.
1:00 PM ET – Meet The Press
Quick overview of new presses, products and services that have recently launched with Dawn Nye, Konica Minolta, Nancy Pappas, Xeikon.
2:00 PM ET – Delivering The Goods
COVID has negatively impacted many segments of printing while simultaneously creating growth and opportunity in packaging. Will it last? What short, and long-term trends can we prepare for? A conversation about packaging in a pandemic and beyond with Adam Peek, Fortis Solutions Group, Kirk Visola, Mind The Font and Jo Stephensen, PHD Marketing & Strategy.
THURSDAY SESSIONS – August 27
10:00 AM ET – Alexa… Find me a Print Shop
Contactless, touchless, hands-free. COVID has sped up the adaption of voice-first searches through Alexa, Siri, OK Google and more. Can you be found through a voice-prompt? What information is known about your business. Learn about voice-first technology and the impact it will have on SEO and marketing for print shops with Bradley Metrock, Score Publishing, host of “This Week In Voice” podcast.
11:00 AM ET – Meet The Presses
Quick overview of new presses, products and services that have recently launched with Lisa Weese, Canon Solutions America and Candyce Holcomb, HP.
12:00 PM ET – Creating a Future for Print
Black Lives Matter has brought diversity and inclusion to the forefront of conversation in communities, corporations and classrooms. This panel discussion will cover how to objectively look at your business for inclusion improvements, and how to actively participate in creating a diverse and sustainable future for the print industry.
Panelists: John Visentin, Vice-Chairman & CEO at Xerox, Joe Lindfelt, Division President at DG3 – Diversified Global Graphics Group and Paul Nowak, Vice President, Enterprise Solutions at QUAD
Moderator: Deborah Corn, Print Media Centr
1:00 PM ET – How to Become the MVP of Any Print Customers’ Team
Deborah Corn, Print Media Centr and Trish Witkowski, Foldfactory.com share their intel, ideas and inspiration to help printers get off the bench and become Most Valuable Partner’s for their customers.
2:00 PM ET – Print and the Revolution
Creating an inclusive print industry that can attract young talent and bring new perspective to sales and marketing is how we ensure our career relevance and viability. The journey starts with a single-step. Begin yours by attending this discussion with Vanecia Carr, Domtar Paper, Leiman Chan, Nonstop Printing, and Josh Montcastle, Konica Minolta.