The nonprofit marketing mix is growing increasingly complex, and today’s charitable organizations must employ a strategic combination of digital and traditional tactics to activate donors. With more data at their disposal than ever, nonprofits can segment their donor pools to send each person the right messages via their preferred communication channels.
In this webinar, experts will be addressing:
How online and offline platforms can work together to amplify the messages of nonprofit organizations
Strategies for leveraging data and deploying the right mix of touchpoints
New ways to reach and engage donors, including gamification and influencer marketing