WHEN IT COMES TO PRODUCT PACKAGING, WHAT ARE BRAND OWNERS’ TOP ISSUES TODAY?

Packaging is recognized as the biggest area for growth for the printing and converting industry – it’s tangible, necessary, and here to stay. It’s also a vast and ever-changing segment with many processes and products; corrugated, paperboard, flexible, labels, cans, sleeves, and plastics to name just a few. In this session, look at the latest digital packaging options, especially those suited for smaller runs, regional products, or marketing testing. The panel will look at overall packaging trends, opportunities, and what the landscape will look like for the rest of 2022 and into the future.