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Thinking Outside the Store: Signage in a Contactless Environment

December 3 @ 14:00 - 15:00 EST

As curbside and BOPIS (buy online, pick up in store) have become common place amid the pandemic, customers no longer have to enter a store to experience its brand. This means it’s now more important than ever for retailers to consider the CX journey beyond the front door, and how signage plays a role in it.

Ron Lutz, chief retail officer at retail strategist Miller Zell, will discuss how retail leaders can leverage store design principles and strategic signage to ensure that the customer’s experience is maintained even outside of the store.

Details

Date:
December 3
Time:
14:00 - 15:00 EST
Event Categories:
,
Website:
https://member.signs.org/shop/KgProduct?id=01t2M00000858CCQAY

Venue

Virtual

Organizer

International Sign Association
Phone:
(703) 836-4012
Email:
info@signs.org
Website:
https://www.signs.org/

Details

Date:
December 3
Time:
14:00 - 15:00 EST
Event Categories:
,
Website:
https://member.signs.org/shop/KgProduct?id=01t2M00000858CCQAY

Venue

Virtual

Organizer

International Sign Association
Phone:
(703) 836-4012
Email:
info@signs.org
Website:
https://www.signs.org/